Protea Financial
Protea Financial provides outsourced accounting expertise for wineries, alcohol producers, and other businesses. Protea wanted to dramatically improve its web presence. We partnered with the Protea Financial team to create a new website built to clarify their message and primarily bring in more business from wineries and wine businesses.
The Problem
Protea’s website was dated, did not have copy that truly told the story of the firm, and was not built to appeal to their ideal customer (wineries). They wanted to create a new website to provide a great user experience and clearly articulate their unique brand message.
The Solution
We partnered with the leaders at Protea to create a brand new website that had the look and feel and brand copy that truly represented the brand and attracted the right customers.
We interviewed several of their clients to get detailed information on their wineries, customer journey, and experience with Protea. The interviews, brand study, and copy framework lead to a dramatically improved homepage, focused messaging, and an engaging story crafted to appeal to their ideal customer.
We also delivered a Strategy First marketing plan.
The Results
Protea Financial benefits from improved online visibility and a more engaging website.
We helped Protea improve its brand, online presence, and footprint in the wine industry by giving them:
- Higher visibility to wineries and wine businesses
- A new easy-to-update website
- A new brand and customer-focused copy
- An engaging and optimized proteafinancial.com
Services used:
- Online Marketing Strategy
- Branding
- WordPress Web Design and Development
- Local SEO
Let us craft the perfect marketing strategy
for your business.
Marketing is knowing your company, knowing your services, and knowing your client. Until these are clear, the marketing strategies you try will be a frustrating waste of time and money. Stop struggling with marketing the wrong way to the wrong people, and let us help you clarify who you are and who you want to attract. Our quick and easy project assessment can help you create a personalized marketing strategy that will take you from frustration to elation. Let’s improve your marketing together. Contact us today for an assessment and a free quote.
