You have probably heard of storytelling. And, when it comes to your business, you want to tell customer, employee, and company stories in an engaging way. Creating words that resonate and matter to prospects and clients, and words that create a structure for ongoing content—blog posts, videos, brochure copy, and more. You want a B2B…

I know. You’ve read 989 articles all about why you need to start blogging today. But you still have no idea where to start. You are also trying to figure out how blogging can actually help your business. But most of all you need to answer the following: Where do I start? To start, let…

You have a small company. You’re thinking of blogging. But you think it might be too expensive. Maybe you’ve hired a web developer, graphic designer, branding consultant, or someone to handle your marketing. But blogging—paying someone to build, optimize, and run a content marketing plan? I bet you haven’t made that investment. But I’m here…