If you own a small, local business, showing up on page one of Google is critical to your success. This post will highlight why local SEO is so important and the steps you can take to improve your local rankings. Search Engine Optimization (SEO) is a topic many small business owners know about but few…
10 Tips to Build Your Business with Authentic Local Link Building
While there are numerous strategies for improving your local presence, local link building is an affordable option that works well to promote and market your brand. Local links are links to your website from other local sources. For instance, a restaurant in Boulder, Colorado could have various links to their website including links from trip…
Master On-Page Local SEO Basics with These 7 Tips
When trying to get your local business to rank well on search engines, there are two categories to focus on: On-page SEO and Off-page SEO. Optimize well and you’ll appear consistently at the top of results when current, potential and past customers search locally. On-page SEO is basically everything you can optimize on your website…
Business SEO: Improve Your Local Presence by Writing Local Content
Want your business to rank well locally? A powerful strategy that often goes unnoticed is writing blog content with a local focus. You might be thinking, “Whoa, Craig! I’m just a local business. Blogging is for the big boys with big marketing budgets.” Well, that’s simply not true. In fact, there are some simple yet…
6 Ways to Get Reviews for Your Business
Customer reviews speak louder than carefully strategized marketing ads. Just as asking a neighbor or friend for recommendations on their preferred plumber or local handyman, online reviews offer an inside look at customer satisfaction, your business practices, and the quality of your products. They help develop trust with the potential customer and gives them confidence…
How to Build an Effective Marketing System for Your Small Business (In 4 Steps)
Small business owners often ask the following question: I want to create marketing that brings REAL results (more sales and business growth). Where do I start? Well, I’ll tell you where most people start. Over the years I’ve had many kick-off meetings with business owners, partners, marketing directors. And, there is still a common theme…
Want Your Business to Rank on Google Local? (Here’s the Key.)
What sites will Google show when someone searches for a local business? You or your competitors? Well, there are just a few elements the wonks at Google use to determine this. And today’s short, sweet, and to-the-point post gives you the lowdown on a key ranking factor. My previous post on these key local ranking…
Win the Local SEO Game – A Small Business Guide to Local Rankings
For a local business, showing up on page one of Google is a crucial part of staying in business. This post (and FREE checklist) will show you how. Do you run a local small business? If so, most or all of your business comes from customers living in your own little hood. And, if your customers come from your community,…
Google Is Your New Business Card (So Control What People Find About Your Business)
If you do an online search for your name or the name of your business, what you find on page one of Google represents how most people see your brand today. It doesn’t really matter if your favorite customer tells the world you’re the most wondrous thing since sliced bacon – people will Google you…
What is the Key to Ranking Your Local Business in Google? (Includes FREE Checklist)
For a local business, showing up on page one of Google is a crucial part of staying in business. This post (and checklist) will show you how.
